Nearly every kind of 'new media' exist already. For instance, you can do nearly anything you want due to the enormity of apps on the iPhone. I guess for something to be 'new' in new media would be integration of different parts of new media. Have one thing that can do everything efficiently. I personally use Amazon and Youtube a lot. I would browse what product to buy on Amazon and then open a new tab to find video reviews for the product. Why not combine both. It's definitely more helpful to have a video review of how the product looks and feels as well as written personal reviews.